Small enough to move fast.
Deep enough to be right.

There's no romantic origin story, no garage, no sleepless nights: we simply love our work and get a great deal of pleasure out of it every day. Daan and Evert met through projects in location strategy and revenue forecasting. The collaboration worked so well they decided to make a company of it.
We enjoy a good conversation, but prefer to dive straight into the substance. From that pragmatic approach, we built the foundation of The Big Data Company: IRIS, our location strategy platform. Since then we've solved a wide range of data challenges with that same level-headed perspective.
Straight to the makers.
Direct access to the minds building your system. You collaborate straight with the engineers and scientists translating your data into insights.





Lucas
Data Science & Location Strategy
MSc Econometrics, VU Amsterdam. Specialist in spatial analytics and catchment analysis. Sees the world purely in coordinates, polygons, and distance-decay curves rather than physical streets. Outside office hours, he swaps that data for a sharp rhythm on the rowing machine.
Young talent goes straight into real projects.
We enjoy working with young talent, you'll often find working students and graduates at our office. We don't just train them into data scientists, engineers or developers; we put them straight to work on real projects. By getting them involved from day one out of university, we keep our own thinking fresh and the next generation learns directly how to make an impact with software.
We don't chase short-lived AI hypes. We build software designed to last, preferably for and with organisations that, like us, care about people and society.
We're based at incubator UtrechtInc on the Science Park. A central location in the Netherlands, with fundamental knowledge right around the corner. And let's be honest: if you spend your days building spatial models to determine the optimal location, you naturally know exactly where you should be.
